Semrush Blog | SEO, SEM, AI Search, & Content Strategy

23 min read

25 Best AI Social Media Tools to Try in 2024 [Tested Manually]

AI social media tools help you save time on creating and distributing engaging social media content. Check this 2024 list of the best AI tools for social media management and content creation.

Margarita LoktionovaJul 18, 2024

General SEO

23 min read

The 19 Best SEO Ranking Tools for 2024

Discover the top SEO ranking tools and compare their features and prices.

Marilyn WilkinsonJul 16, 2024

TikTok for Business: A Complete 2024 Guide

Social Media

14 min read

TikTok for Business: A Complete 2024 Guide

In this comprehensive guide, we’ll dive deep into why TikTok is worth your time—and how to use TikTok for business to supercharge your ROI: understanding TikTok’s culture, what TikTok can do for your business, developing a TikTok marketing strategy, creating engaging content, measuring success: TikTok analytics

Irina ZelenevaJul 11, 2024

General Marketing

8 min read

Exploring the Role of a Full Stack Marketer

Dive into the multi-faceted role of a full stack marketer and see how they handle various marketing tasks. Learn about the essential tools that help optimize and streamline their daily operations.

Brenna KellyJul 09, 2024

General Marketing

24 min read

Influencer Management 101: Building Strong Relationships

Want to try influencer marketing? It‘s all about making genuine connections. Read this guide to learn how.

Sydney GoJun 28, 2024

Social Media

10 min read

25+ Social Media Ideas Every Small Business Should Try

Looking for social media ideas? This article covers themes, tips, and strategies to keep your socials buzzing for the next year and more!

Irina ZelenevaJun 27, 2024

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Editors' Choice

Link Building

12 min read

Link Building for SEO: A Guide to the Basics

Link building can give you the SEO edge you need to get more Google traffic. Here‘s your quick-start guide.

Rachel HandleyJan 17, 2025

On-page SEO

8 min read

On-Page SEO: What It Is and How to Do It

This is a guide to on-page SEO. Learn exactly how to optimize your titles, descriptions, and content in 2024.

Kelly LyonsDec 15, 2024

Local SEO

11 min read

Local SEO: What Is It & How to Do It

Local SEO is the process of improving search visibility, traffic, and brand awareness for local businesses.

Carlos SilvaDec 04, 2024

Check Website Accessibility: Manual Checks and Tools to Use in 2025

Technical SEO

7 min read

Check Website Accessibility: Manual Checks and Tools to Use in 2025

Is it time to check your website accessibility? Remember that accessibility is about improving the user experience for everyone – including people with disabilities.

Luke HarselNov 27, 2024

General SEO

11 min read

What Is SEO? An Intro to Search Engine Optimization

SEO (search engine optimization) is an effort to get more unpaid visibility in search engines like Google.

Rachel HandleyNov 25, 2024

Keyword Research

19 min read

Keyword Research for SEO: What It Is & How to Do It

Keyword research is the process of finding & analyzing what relevant audiences search for in search engines.

Rachel HandleyJun 25, 2024

Competitor Intelligence & Research

10 min read

What Is a Competitive Analysis? (with Template + Examples)

Learn how to do a competitive analysis and compare your brand against your competitors.

Alex LindleyJul 11, 2025

Paid Advertising

8 min read

Banner Ad Sizes: Choosing the Right Size

Knowing your options is important so you can visualize how your ad will look, and how easily people will be able to see the ad.

Grace BrennanOct 18, 2024

Ecommerce

6 min read

What Is Ecommerce? How It Works & Getting Started

Ecommerce is selling products and/or services online via websites and apps instead of in physical stores.

Sydney GoOct 15, 2024

General Marketing

6 min read

What Is Marketing? [Simple Definition, Purpose, & Types]

Marketing is all the activities your brand uses to reach your target audience and turn them into buyers.

Sydney GoOct 11, 2024

Paid Advertising

10 min read

How to Make an Ad, Step by Step

A great ad doesn’t bombard audiences’ in their newsfeed, it conveys a clear brand message, offers value, and earns users’ attention.

Grace BrennanSep 05, 2024

Social Media

8 min read

How to Find YouTube Influencers

Need help finding influencers on YouTube for a partnership campaign? Follow these steps.

Grace BrennanApr 18, 2024

Original Research & Studies

8 min read

10 Small Business Trends for 2025

Learn the top small business trends for 2025 to stay ahead of the competition and keep employees happy.

Ankit VoraFeb 19, 2024

Which Companies Spend the Most on Digital Advertising? [Study]

News & Research

7 min read

Which Companies Spend the Most on Digital Advertising? [Study]

Learn what companies spend the most on advertising across 12 separate industries—and how you can gather competitive ad intel for your own niche.

Shannon O‘SheaNov 14, 2023

Average CPM for Display Ads: Benchmarks by Industry [Study]

Original Research & Studies

4 min read

Average CPM for Display Ads: Benchmarks by Industry [Study]

If you‘re looking for CPM benchmarks for digital ads in your industry, this study is for you.

Luke HarselOct 23, 2023

Advertising Trends: The Most Popular Types of Digital Ads [Study]

Original Research & Studies

5 min read

Advertising Trends: The Most Popular Types of Digital Ads [Study]

By partnering with AdClarity, we’ve investigated ad types, ad channels and ad spend so you can plan and strategize with the kind of competitive edge that other players don’t have in your industry.

Luke HarselOct 10, 2023

Original Research & Studies

2 min read

Top 100: The Most Visited Websites in the US [2025 Top Websites Edition]

This post uncovers the top 100 most visited websites in the US, deep-diving into a few industries — Media, Retail, and Streaming Services — that show the biggest position changes.

Natalia ZhukovaDec 23, 2022